Which Social Platform Should You Use?

Which Social Platform Should You Use?

It’s a great question… A great second question. Here are four first questions you should ask that will help you create digital leverage, reduce your technology investment and help you get to a successful solution fast.

  • What are your trying to accomplish?
  • Who is it for?
  • What do they need?
  • What do you want them to do?

If you’re having trouble figuring out which social platform to favor, consider these three elements.

Motivation – You need an appropriate reason to reach out. Not just because you need something.

Method – Choose the communication channel they prefer. It’s an Act of #VirtualRespect.

Message – Be Present, be focused. A t-shirt with a “One Size Fits Most” tab fits no one.

 

 

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About the author

For over a quarter-century, Jerry Gitchel has worked with companies who want more customers and less technology. His project management expertise helps successful companies create a path of engagement from lead generation to satisfied customers. Have a question about creating your digital leverage? Give Jerry a call: 858-220-0499

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